We work with packaging companies across the world to  create products that are compact, material efficient and environmentally friendly; all while offering outstanding product protection and maintaining a unique brand personality.

Let us show you how.

Design Innovation

Optimizing Packaging Designs at Unilever

See how we worked with Unilever to minimize the material used in their packaging  by empowering its design team to utilize simulation techniques.

Find out more, download the technical paper.

Innovation Through Simulation

The variety of uses for packaging, varied material properties and the difficulties of determining suitable loading conditions has meant that the industry traditionally relies on physical testing methods. However, things have changed. Modern simulation technologies supported by our engineering expertise can have a drastic and positive impact on the development cycle. Accurate simulations can improve drop performance, simulate fluid-structure interactions, minimize material use and reduce product rejection  

4. Bring concepts to market faster

1. Minimize material use

By utilizing Altair's own design optimization technologies, we can help you to find the ideal trade off between packaging performance and material thickness. Our team routinely work with companies across the world to rapidly explore material efficient packaging shapes and forms and reduce costs while taking manufacturing constraints and loading conditions into account.

We work with our clients to conduct highly accurate predictive simulation studies on bottles, caps, assemblies and more to discover and improve upon package performance. This includes wall thickness prediction (EBM, ISBM), topload, squeeze, drop and torsion simulation studies .

And we don't stop with the primary package. Our team use simulation techniques to investigate the performance of  paperboard, layer cards, pallet wraps and more to investigate vibration, drop & impact, compression and shock with support for thermal and climatic conditions and their effect on package performance. The results of these studies directly affect the development process, leading to packs that better protect the product.

2. Reduce product rejection

We have a long and successful track record of working alongside packaging design teams and empowering them to utilize the potential of simulation technologies. Custom interfaces for leading computer aided engineering technologies allow your CAD teams to quickly gain design insight from simulation results. We help out clients to fail fast and succeed quicker by using simulation technologies to rapidly explore a huge variety of design variations, quickly identifying the concepts which have real market potential. 

With consumers buying more and more products online, the need to design packages that can withstand the riggers of e-commerce distribution has intensified. Our team has led the way in designing for distribution uncertainty, building on primary to tertiary packaging capability and incorporating design for robustness studies during the development process. This includes multi-product type packages and the assessment of interaction as well as the global exploration of packaging failure risk. 

3. Improve pack performance

“Thanks to the Altair ProductDesign team, we have been able to reduce our virtual testing time significantly, allowing our engineers to concentrate on research and development, not consumed with model building and set up tasks.”

Our Clients Include

If you've heard enough and would like to discuss what we could do for you, please get it touch with us today by completing the form below.

What’s Next?


1820 E. Big Beaver Rd.

Troy MI 48083

United States

Phone: (248) 614-2400

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